Hyland Graphic Design & Advertising, a West Chester, PA Website Design firm provides insights and expertise on four key elements that should be considered in any website design.
Website Design Tip #1 – Your Website Should Be Clean & Clutter Free
Aesthetic Website Design
It’s very easy these days to overload your website with images and text to the point where visitor’s brains stop processing information when confronted with too many options. To keep visitors on your site, you want to make sure pages are not visually cluttered so that your visitor’s eyes are drawn away from the most important part of the page. Another tip for streamlining your website’s pages and posts are to keep the page content concise, short, and to the point. On most Web sites, a single paragraph should be no more than five to six lines.
Website Design Tip #2 – Clearly Communicate Your Message or Offer To The Consumer
Intuitive Website Design
Make sure the most important information is on your homepage with the secondary information only a click away. That means don’t bury information three or four clicks from your homepage. If it has to be that far from the homepage, it isn’t important. Eliminate it.
Website Design Tip #3 – Your Website Design Should Balance: Aesthetics, Useability & Function
Website Design Usability
Here’s a simple checklist to assure that
you’re on track with Website Design Tip #3:
1) Major headings should be clear & descriptive
2) Critical content is seen without scrolling down the page
3) Styles & colors are consistent throughout your website design
4) Emphasis (bold, etc.) is used sparingly
5) Ads & pop-ups are unobtrusive
6) Main copy is concise & self-explanatory
7) All links are intuitive and function properly
Website Design Tip #4 – Offer Your Consumers A Great User Experience on Any Device by Using A Responsive Website Design
Responsive Website Design
Today, over 46% of Internet searches are completed on smart phones and tablets. Responsive website design іs undoubtedly the future оf mobile and іs оf immense benefit tо bоth you аnd the user. Mobile users usuаllу dо nоt hаvе the time tо leisurely browse уоur entire website. Тhеу аrе visiting уоur site fоr а purpose – tо gеt specific іnfоrmаtіоn, such аs уоur address, phone number оr additional іnfоrmаtіоn rеgаrdіng а product оr service that уоu hаvе tо offer. Gіvіng them the exact іnfоrmаtіоn wіthіn the lеаst роssіblе time іs the trick to converting them іntо loyal customers.