Your website is more than just a digital storefront for your business. It’s an important part of your brand identity and a powerful tool for connecting with your audience. If your website isn’t functioning properly, is not branded properly or optimized for search engines, it can have a negative impact on your business. Slow load times, broken links, and poor user experience and interface can drive potential customers away and damage your online reputation. That’s why it’s essential to regularly assess your website’s performance and identify areas for improvement.
At Hyland Graphics, we offer a range of free audits including website audits, brand audits, and SEO audits, to help you ensure that your online presence is optimized for success.
What is a Website Audit?
At its core, a website audit is a full evaluation of your website’s overall performance and functionality. It includes an analysis of your website’s technical aspects, such as page load speed, mobile responsiveness, and site architecture.
At Hyland Graphic Design & Advertising, we specialize in conducting website audits that help our clients optimize their online presence. Our team of experts uses state-of-the-art tools and techniques to conduct a thorough assessment of your website’s performance, identifying areas for improvement and providing actionable recommendations for boosting your website’s effectiveness.
With our free starter website audit, you’ll get a report that highlights areas of improvement and provides actionable recommendations for optimizing your website’s performance. We’ll work with you to address any issues and help you create a website that drives traffic, generates leads, and helps your business grow.
So if you want to take your online presence to the next level, contact Hyland Graphic Design & Advertising today to schedule your free website audit.
What is a Brand Audit?
A brand audit is a thorough examination of your business’ brand and identity, messaging, and marketing efforts. It evaluates how well your brand is communicating your values and unique selling proposition to your target audience, and identifies areas for improvement. A brand audit can be an essential tool for any business looking to strengthen its brand and stand out from the competition.
At Hyland Graphic Design & Advertising, we specialize in conducting brand audits that help our clients optimize their branding and messaging. Our team of experts uses a comprehensive approach to evaluate your brand, from your visual identity to your messaging and marketing efforts.
During a brand audit, we assess your brand’s strengths and weaknesses, identify areas for improvement, and provide actionable recommendations to help you build a stronger, more effective brand. We can help you refine your brand’s messaging, visual identity, and marketing efforts to ensure that you’re communicating your unique value proposition effectively and building a loyal customer base.
Our free brand audit provides you with a detailed report that outlines opportunities for improvement and actionable recommendations for strengthening your brand. We can then take these recommendations and work with you to implement these actionable items and help you create a brand that stands out from the competition and resonates with your target audience. So if you’re ready to take your brand to the next level, contact Hyland Graphic Design & Advertising today to schedule your free brand audit.
What is an SEO Audit?
An SEO audit is a full analysis of your website that detects SEO issues that are hurting your website’s ability to rank at the top pages of the search results.
Our web design company performs this analysis to determine how attractive your website is in the eyes of Google robots, identify errors, and put together a plan of action to fix these issues.
Some areas that your free local SEO audit will cover include:
- On-page SEO
- XML sitemaps
- Technical SEO issues
- Internal and external linking
It’s in your best interest to contact a SEO agency in Philadelphia immediately for a free local SEO audit.
Just like it’s difficult to sell a product that’s stocked at the back row on the last rack in the store shelf, it’s difficult to generate leads and sales if your website is not visible on the first page of Google search results.
In that light, it’s not a good idea to put an SEO audit on the back burner. The larger your website is, the longer it will take to carry out an audit. Moreover, the longer you take to fix errors, the longer you will be making the same mistakes.
Scroll down to find out some of the top benefits of investing in an SEO audit.
Improve Your Website’s Performance
It’s an open secret that Google wants to offer the best experience to its users. To that end, Google’s algorithm prefers websites that are well-designed, user-friendly, and fast loading. They reward such websites by ranking them at the top of the Search Engine Result Pages or SERP.
An audit will provide important information about any issues on your website. You will know if:
- The server is working optimally.
- The pages are loading quickly.
If your website is experiencing heavy load when the traffic is high, it could mean that code or database is poorly optimized. Your web development company in Philadelphia, PA will make the necessary changes to improve your website’s performance.
Improve User Experience (UX) & User Interface (UI)
When it comes to building a business website, usability and functionality aren’t the only important aspects. You want your website to look aesthetic and appealing to ensure visitors remain engaged with your website.
However, aesthetics can sometimes come in the way of usability. Our free audits will help detect your website’s functional, navigational, and structural weaknesses. Identifying and fixing these issues will improve the usability of your site and deliver a pleasant experience to your visitors.
Claim Your Free Website, Brand & Local SEO Audit from Hyland Graphics
Want to drive traffic to your website? Our free website, brand and local SEO audit today is the first step towards improving your online presence in search engines like Google and Bing.
Whether you are searching for an SEO agency or a website design company near me, your search ends here. At Hyland Graphics, we not only build beautiful websites, but we also help businesses improve their online presence with our results-driven diverse range of services.
Get in touch with us today to claim your free audit for your website today!